Testimonials
Here is an unsolicited testimonial from a doctor who conducted a MessageMap® study.
"I just completed a survey for a medical oncology product...This is probably the best web based survey I've encountered...
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Quote From One Of The Top Ten Global Research Organizations About IdeaMap®
"The client is so pleased about the data and has used it in ways we have never seen before....
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Dave Oshlag, President of Project Marketing Associates
"Want to let you know how well the IdeaMap segmentation work was received by the sales force`it was absolutely right on target. ...
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Brand Manager, Fortune 500 Packaged Goods Company
"Pass the word along, the tool is having a BIG impact and I have
encouraged numerous managers to use it in their concept / copy
development."...
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Dvorak Franco, HP Home range products
"The method allows the research team to identify where attention and marketing investment need to be focused....
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A letter from a Senior Flavourist in Slovenia:
The truth shining in your work inspired me to change my research area. I studied myself analytical sensory science and our senses of smell and taste over the last three years,...
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